FRANCHISING ARTICLE INDEX
Articles about franchising your business; What you need to know.
(For additional articles, news, views and expert opinion on how to franchise your business, Visit our Blog)
How to Develop a Strong PR Strategy When Franchising
After franchising your business, it is imperative that you begin to find ways to promote your business and open opportunities to franchise. Public Relations should be a key component in your marketing mix.
The Franchise Operations Manual
The Franchise Operations Manual is a very powerful tool for communicating systems and processes. The objective of this manual is to clearly define each step of your best practices.
Franchise Marketing Collateral: Why You Need It and How to Do It Well
Since you will not have the benefit of that face-to-face meeting, you'll need information that can speak for you. The information about your franchise opportunity needs to be in a format that can be sent to potential franchisees for review and consideration.
Funding for Your Franchisees
You have now become worthy of the name "Franchisor." Many people who are part of your franchise development process have seen your model as a classic example of the next business ready to explode into the franchise arena.
You Want to Start Franchising, Can You Sell Them?
Unless you have a business model that already targets a certain population (such as professionals required to have specific licenses) it is important to identify who you will target to become a franchise owner.
Finding a Franchise Site: Buckets of Water, Nothing to Drink?
Sometimes it is the ability of being able to find the right site quickly that will seal the deal, after all time is ticking. So let’s explore exactly what you can expect when trying to find a site that will please your new franchisee and meet your specifications.
Write Yourself Into Franchising Success
You’ve probably heard the age-old question: “If a tree falls in the forest and no one hears it, did it make a sound?” The following modern update is more relevant to a franchisor: “If you create a great system and you’re having a hard time attracting franchisees, is your message really getting out there?”
Interview with The Franchise Maker (pdf)
Vetrepreneur asked Dave Waldman what it takes to develop a business into the next Sir Speedy, Servicemaster Clean, or 1-800-905-GEEK franchise system. See what he has to say and ask yourself if your business is viable for franchising.
I Want to Start Franchising My Business; Beware Who You Use
How do you know whether or not the franchise business you are talking with is not just a 'documention factory' churning Franchise Disclosure Documents? What can you do to prevent making a huge mistake by putting the faith of your future franchise system in the hands of the wrong company?
Finding Franchise Locations: We Make it Easy
It is a well known fact that real estate location is one of the most important contributing factors to the success of your new franchisee. When selecting a location you must take into consideration site selection, zoning, demographics and cost analysis.
Creative Franchise Financing With Retirement Funds
Did you know that a franchise purchase can be financed with one’s own retirement funds (IRA, 401(k), etc.) before retirement age without incurring additional taxes or penalties?
Business Opportunity, License or Franchise: There are a Few Differences
A quick description of a business opportunity would be where one company provides the opportunity, for a fee, to another company or individual to go into business. Sounds like a franchise? It’s close and even competent legal counsel can have difficulty sorting one from the other.
Franchise Registration: Some States are Tougher
As you may already know, the Federal Trade Commission regulates the Franchise industry. The required set of disclosures mandated by the FTC to offer the sale of Franchises are collectively known as the "UFOC."
The Franchisor’s Biggest Mistake
Okay, so imagine for a minute that all the paperwork is done, your franchise structure has been created, money has been paid and you have been approved to award franchises.. Congratulations!! Now what?
