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Want to learn how to franchise and take your business to a national stage? Here is everything you need to know. We are an award-winning franchise development company that has been building franchise systems since 2005. You have questions, we will give you direct answers with no fluff or pressure! The most common questions are: "how to franchise a business, how difficult is it to get done, how expensive is it, how long will it take and how much of my time is needed". Keep reading, we answer all these questions.
Franchising is a powerful way for you to expand your brand nationally and enables other entrepreneurs to replicate your business model in different markets. By understanding the intricacies of how to franchise, you can leverage your brand's strengths and ensure consistency at every location from coast to coast. This approach not only amplifies your presence, but also allows for quicker expansion without the time and financial resources typically associated with trying to grow nationwide by yourself.
Franchising is not for everyone, there are some advantages and there are some disadvantages to franchising. We'll go over all the steps of how to franchise and explain to you what you need to know about the magic franchise documents. For now, let's talk about the process involved in order to franchise your business.
When you call us for help, you can trust that we will provide straight-forward no BS answers with a
clear understanding of exactly what it will take to franchise your business. The first thing we will do is chat with you to determine if franchising is even the
right solution for your business. And if you are not sure what questions to ask before you franchise, no worries
we will ask and answer them for you.
Yep, when you contact us you will actually talk to someone who will be putting your
franchise program together, not some salesperson making a commission off you! Request Information
A franchise is operated by an independent business owner that has permission by you
(under a contractual relationship) to operate the same type of business you created,
offering the same services and products in the same manner as you and under your same
name (learn more about what it means to franchise a business).
Franchising is a marketing strategy that can help you to expand your business by way of
other people operating your exact same business in other markets. Whether you want to franchise a service business, a business that requires a license,
a restaurant or even a home-based business franchising can help expand your footprint.
Franchising
provides other people with the benefits of owning their own business,
using your name and logo, system and know-how while benefiting from your
experience and being provided with training and ongoing support. This allows
you to grow and build your brand faster compared to expanding on your own.
Read on to learn all about what it takes to become a franchisor so you can
decide if franchising should be included in your growth plans.
The linchpin to your franchise program lies in how well it is structured, particularly in your Franchise Disclosure Document (FDD). How your franchise program is put together will dictate the relationship between you and your future franchisees. While franchising does come with a set of rules for the person buying into your business to follow, and while those rules are important, they do not need to be excessively harsh. In fact, to make your franchise program successful you will learn from us some of the industry best practices which includes creating a franchise-friendly program. We believe your FDD can be franchise-friendly, which benefits you immensely when awarding franchises later. It is important that you work with someone who embraces this philosophy and not just slap you into some template.
The Franchise Maker has created a QUICK, EASY & AFFORDABLE way to take your business into the franchising arena. We create your franchise program with you, prepare your franchise documents and orchestrate all the activity necessary for you to offer franchises nationwide. The franchising process can be done in as little as 90 days or at whatever pace is comfortable for you so long as it does not exceed one year (too much momentum is lost if it takes that long). Bottom line is we will work at your pace. Our franchise development services are designed to be flexible.
Our franchise development program takes into account you are super busy and time is hard to come by. So all we need from you is one hour a week. Yep, you read this correctly one hour a week or one hour every other week (take a look at "How Much of My Time is Needed to Franchise"). Since we put together a custom franchise program that is unique to your business, your involvement is necessary every step of the way. Once your franchise documents are prepared by us, then you are on auto-pilot once we introduce you to one of our franchise attorney firms who will review, make changes and file these documents in your state.
Our franchise development program is designed for you to be self-sufficient without you having to depend on or be handcuffed to anyone afterwards. We will hold your hand, direct and quarterback your entire franchise process,
from start to finish by leveraging our experience, industry best practices and the expertise of our teams of professionals. After we are done you are not tied to us, we do not keep our hands in your pocket or make any money off your future activities.
Our focus is to build a solid
franchise program for your business that addresses: what your franchisees responsibilities will be, what franchisees will be authorized to offer, what your obligations will
be to franchisees, what will be your fees, what will be your deliverables to justify the fees you charge, and most importantly identify the protections that are afforded to you to keep you out of trouble.
We will provide you with all the facts, unbiased information and mentorship you will need to survive, grow and be successful!
There are several steps to franchise development. Below is a simple outline of the various steps necessary in order for you to start franchising immediately. As we begin to talk,
you will realize that we have broken each step into easy, manageable phases. Our job is to make franchising your business QUICK & EASY for you.
By the way when we say we make franchising EASY
for you we mean it! The Franchise Maker provides you with a very comprehensive and proprietary hand-holding process to teach, coach, mentor and guide you through the entire franchising process.
We will guide you on how to create an entity for the parent company. This is the company that will be in the business of offering franchises.
Register your trademark (logo and word mark) with the United States Patent and Trademark Office. That's right, we have exceptional and very talented trademark attorney firms who will get all trademarks filed for you (learn how we have attorney firms who specialize in trademark filings).
We will structure your franchise system and put together the magic franchise documents (your Franchise Disclosure Document (also known as FDD) package that is required by the FTC together so you can start offering franchises. Read more about why you need more than just documents when franchising.
We will give this package to one of our many franchise attorney firms to review, make edtis, changes and file it with the proper state regulators (learn why you do not have to worry about working with an attorney when working with us). You will have a direct relationship with the franchise attorney firm we give you. No need to worry because we will provide you with a franchise attorney firm that best fits your personality and concept.
We will provide you with instructions on funding your franchise company. This is the easy part. Funding your franchise company is a requirement necessary to show prospective franchisees that your are funded enough to support them and your franchising activities.
Yep, you need them and we will introduce you to one of our accounting firms who will prepare audited financial statements (learn more about audited financial statements). You will have a direct relationship with the accounting firm we give you. Financial statements is one of the required exhibits for the FDD package.
We will provide you with all the necessary resources and support materials you will need once you are approved to start franchising. This includes the different manuals necessary to present your operational procedures, systems and proprietary information in an organized fashion to your future franchisees. And yes this includes franchise operations manual materials. Yep we make it easy, so there is no need to panic or be scared about the franchise operations manual.
We can create and define your franchise applicant approval process, explain the Discovery Day concept and provide you with ongoing assistance as you award franchises. It is important for you to know that for someone buying a franchise it is a complex investment for them. The Federal Trade Commission has published "A Consumer Guide to Buying a Franchise" to educate franchise buyers the risks and benefits of owning a franchise that you will need to bring to their attention. As we work together we will teach you about these franchise rules and regulations. And you may even come to conclusion that despite all the hype, you really do NOT need someone to manage your franchise sales process.
That is it. Do you need a large staff for the parent company? In a word: No (see our Learning Center article on the topic of hiring people when starting to franchise). We encourage you to start out slowly and expand as your franchise business dictates. We always recommend that you begin to offer franchises in your own state and surrounding states for the first year to keep things at an arms-length distance.
Your FDD should be readable and approachable, not daunting where someone feels intimidated or their head starts to hurt when cracking it open. You can still have all the required language, protections and teeth in the document without it being too harsh. Avoid using overly complex language or dense legal jargon that may deter readers resulting in them just giving up. Instead, you should want to strive for clarity and conciseness. It is a balancing act, but working with someone who understands how to achieve such goals could be the difference between people jumping onto your franchise program or walking away.
Consider all the costs you incurred in setting up your business and getting it operational. Everything from build-out, purchasing and installing equipment, furnishings and fixtures to startup inventory that had to be purchased. Go back in time and see if you can identify the expenses it took to get your business up and running. Even if you have a service business operating out of your home, you still had costs associated with starting up your business. Identify the what, where and why money was spent (and don’t forget about the less tangible expenses like marketing and training) so that we can explain what someone's total investment will be when starting their business. This will be helpful when putting together your FDD because we are required to provide all the expenses you incurred when you started your business and this has to be based from your experience.
Take a look at all the fees you pay on a regular basis that you pay to third-parties and are necessary to keep your business up and running. Besides merchant service fees, most businesses have fees that they pay on a regular basis and it is important to identify them (for example maybe you pay software fees because you use a specific POS system or customer relationship management program). In most cases the fees you pay on regular basis are necessary to not only to maintain your business and also to maintain your brand standards (for example maybe you play music in your business for ambiance). Transparency about ongoing financial commitments required by you to keep the business operational will clearly be outlined in the FDD. And do not to worry about any identifying any fees that you will collect from a franchisee, as we will identify those fees and the deliverables that come along with them as part of our franchise development process.
Think about where you currently operate your business and if that is a factor in your success. Consider if your business will work anywhere. For example if you are operating a business that provides a service
is there a demand for that service in other markets. Does your business work best when focused in a specific area or when limited by geographic scope compared to operating with limitless boundaries. If you are a brick and mortar type business
(operate out of a location which more than likely will require a lease) ask yourself if your business is a destination place or more of a convenience where you could have a location in every suburb of every city. Versatility is important
to take into consideration because when we put together the FDD we will identify if there are any geographic or demographic characteristics that are critical to your business to determine whether or not you will be providing any type
of protected territory.
These are just a few thing to consider when building a franchise program and putting together an FDD. But not to worry, you do not need to come to the table prepared with all these answers. Through our proprietary
franchise development process we will flush out all these details while putting together a custom FDD for your business. All of this is just food for thought, starting point and a preview of what we will tackle when taking you through
all the steps to franchise.
The Franchise Maker has created a QUICK, EASY & AFFORDABLE way to take your business into the franchising arena. We create your franchise program with you, prepare your franchise documents and orchestrate all the activity necessary for you to offer franchises nationwide. The franchising process can be done in as little as 90 days or at whatever pace is comfortable for you so long as it does not exceed one year (too much momentum is lost if it takes that long). Bottom line is we will work at your pace. Our franchise development services are designed to be flexible.
Our franchise development program takes into account you are super busy and time is hard to come by. So all we need from you is one hour a week. Yep, you read this correctly one hour a week or one hour every other week (take a look at "How Much of My Time is Needed to Franchise"). Since we put together a custom franchise program that is unique to your business, your involvement is necessary every step of the way. Once your franchise documents are prepared by us, then you are on auto-pilot once we introduce you to one of our franchise attorney firms who will review, make changes and file these documents in your state.
Our franchise development program is designed for you to be self-sufficient without you having to depend on or be handcuffed to anyone afterwards. We will hold your hand, direct and quarterback your entire franchise process,
from start to finish by leveraging our experience, industry best practices and the expertise of our teams of professionals. After we are done you are not tied to us, we do not keep our hands in your pocket or make any money off your future activities.
Our focus is to build a solid
franchise program for your business that addresses: what your franchisees responsibilities will be, what franchisees will be authorized to offer, what your obligations will
be to franchisees, what will be your fees, what will be your deliverables to justify the fees you charge, and most importantly identify the protections that are afforded to you to keep you out of trouble.
We will provide you with all the facts, unbiased information and mentorship you will need to survive, grow and be successful!
"The Franchise Maker was literally the answer to all of my fears, concerns, and prayers. I knew nothing about how a franchise structure was to be built. The whole process seemed so complicated and overwhelming to me. And I still had a thriving business to tend to. I was worried about how building a franchise from the ground up would adversely affect my current business. Once I started working with Dave I began to realize just how turnkey The Franchise Maker has made building a franchise. Dave has an uncanny ability to ask questions and absorb all that you're saying, and..." [ read the rest ]
"I researched other franchise competitors for over a year and even flew half way across the country to visit one. One day I put my info in at The Franchise Maker's website and immediately got a call. After one talk on the phone I knew this would be the company for me. We clicked immediately. The great thing about The Franchise Maker is they don't take on too many clients at one time, so they can focus 100% on me and my business. I can call or email them anytime and they get the job done. Now they have opened up their contacts to me and I have everything I need including..." [ read the rest ]
"
The Franchise Maker made our franchising process considerably less expensive and far
less complex than I anticipated. I was a bit concerned about franchising my business
because I already had a couple of locations that was planning to sell in the future and
I did not want to jeopardize that plan. In my initial conversations with Dave he genuinely
understood my concerns, explained that I can sell them as a turn-key business later
with the added benefit of..."
[ read the rest ]
"
Have you ever had an experience that was as close to perfect as you could imagine? Or
maybe you couldn't even imagine what something would look or feel like that was that
close to perfect? Well, I can only say that that’s what happened to me once I engaged
with The Franchise Maker. The huge amount of work involved, the work done by Dave and
his team, was exceptionally well done. And Dave patiently explained every word, step
by step, so that I would know what the content was and be able to speak to it with
potential franchisees. The content was perfect and sailed through the regulatory
process without..."
[ read the rest ]
The cost to start franchising a business is not as much as you think. We are sensitive to your needs to minimize costs and would rather
see you spend money on advertising and marketing your franchise when we are finished.
Our
fees are minimal and all costs to franchise your business are a fixed FLAT RATE. Compensation for
our services are broken down into different phases and you can choose to pay when each phase
is completed. You can take advantage of our Pay-As-You-Go program where you do not have to
commit to a large sum up front. We will be happy to explain this program to you in greater
detail when you
contact us.
Our Pay-As-You-Go program was created to give you added confidence in our services since
the risk is shifted on us to perform for YOU.
Yep, you are really going to be surprised at how little it will actually cost you to franchise a business, keep reading.
You can expect the absolute total cost to franchise your business to be $2M dollars (just kidding) it is actually a lot less than $50K with The Franchise Maker.
Unlike other costs you may have seen on the internet or heard about, this represents a true comprehensive cost. Yep that’s right, no bait and switch here. As mentioned
above everything we do is a flat fee. And yes this cost includes the fees for all work performed to prepare your documents, franchise operations manual materials, filing fees
in addition to the attorneys and accountants that are necessary and part of the process.
Don’t let the costs of franchising hold you back from growing your business. By the time
you are ready to offer franchises, you will have spent less than the amount listed above. It’s that simple! Want to know specifics, call us.