You have worked hard to grow your business to where it is today. Now you are eager to take the next step of becoming a franchisor but you are a bit apprehensive. It is exciting yet nerve-racking at the same time!
At The Franchise Maker, we talk with business owners every day. We will help you understand why becoming a franchisor means running a separate and completely different business compared to your current business. And YES you can still maintain control over each operator to ensure your service and/or products are being performed and offered the same way you have been doing it (check out this article that discusses excessive control in franchising). As with any new type business venture, there will be some aspects that are new and different. But no worries! You have nothing to fear with us at your side!
Leveraging Your Experience
We LOVE hands on business owners! Why? Because you are the ones who dive in and learn all the aspects of becoming a franchisor, just like you did when you started your own business (learn about your role as a franchisor). You will want to keep your finger on the pulse and understand the processes, not just turn over decisions blindly. You have the ability to make any changes and modifications to your system at anytime, so you can continue to make strategic, well-thought out decisions about your business. Welcome to the world of franchising!
GPS Training
Once you become a franchisor, you have completed a giant step; however there is still more work to do. As a client of The Franchise Maker, you benefit not only from our step-by-step guidance through the franchise development process, but you also learn what to do next (more on about our strategy how we help after the development process when it comes to awarding franchises). In other words, you are not left stranded in the middle of the desert! We give you “a GPS device” and train you how to use it in the franchise world!
Take advertising, for example. It is inevitable that you will need to advertise somewhere to attract prospective franchisees. But where? How does that work? And which one is best? It is far too easy for you (a new franchisor) to waste A LOT of money on advertising before you really know what you’re doing (see this article for more on advertising to attract franchisees). We will provide you guidance so you do NOT have to walk through so many mud puddles!
Solutions When Awarding Franchises, We Got Them!
Not only do we take you through the entire franchise development process (read a list of the steps to franchise your business), we also connect you with our plethora of established relationships (many with negotiated rates) to solutions for all of your ongoing franchise needs. Here is a small sampling of such resources you will inherit:
